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This will help to engage the most amount of searchers and hopefully keep them watching. Use your keyword research to see which videos you should make, then build the playlist with the videos targeting the highest-volume cars-related keywords first in the playlist. So let’s say the theme of your first playlist is cars.Ĭreate a handful of videos under this theme so you can launch your cars playlist. Think of playlists like individual website pages when it comes to optimization.Įach playlist should have only one theme. Google provides some additional pointers to up your watch time specifically.īut take a step back and understand the YouTube landscape overall and the relationship between all these metrics.įor example, if your content is amazing and you get tons of shares, then you’ll attract a lot of channel subscribers, your watch time will increase and YouTube is more likely to help you amplify your content with their suggestion AI.Īnd you know what that means… more subscribers, more watch time and so on. Knowing what YouTube is looking for, means you can work toward that with your video content strategy.
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